Jurnal Komunikasi

STRATEGI EDITOR DALAM MENINGKATKAN KREATIVITAS VISUAL PROGRAM FAKTA+62 DI MDTV

2025-09-21T19:12:15+07:00

This study explores the editor's strategy in enhancing visual creativity in the Fakta+62 news program on the MDTV television station. In today's digital era, visual presentation in news broadcasts is not merely complementary but serves as a key element in capturing the audience's attention. The aim of this research is to identify and analyze the visual strategies applied by editors during the editing process and to understand how visual creativity strengthens news narratives. This research employs a descriptive qualitative method, using in-depth interviews with editors and program producers. The findings reveal that editors utilize various visual elements such as appropriate footage selection, dynamic transitions, informative graphics, and audio-visual synchronization to produce engaging and communicative news broadcasts. The study also highlights that time pressure, equipment limitations, and poor-quality footage are the main obstacles in the editing process. With well-planned visual strategies and creative input, editors are able to create news content that is not only informative but also aesthetically appealing.

MODEL MONITORING DAN EVALUASI PROGRAM KOMUNIKASI PADA USAHA WARALABA DE CHICK FRIED CHICKEN

2025-06-24T13:45:24+07:00

The rising trend of fried chicken culinary businesses has driven the emergence of various local partnership-based brands, such as De Chick Fried Chicken. This study aims to examine the implementation of monitoring and evaluation models in De Chick’s internal and external communication programs. The research employed a qualitative descriptive method through observation, interviews, and documentation. The findings indicate that De Chick applies both formative and summative evaluation models in its communication programs, including daily briefings and monthly meetings. Formative evaluation is conducted during program implementation, while summative evaluation is used to assess outcomes and make strategic decisions. The discussion reveals that internal communication effectively maintains operational coordination, whereas external communication fosters relationships with partners, sponsors, and consumers. In conclusion, the monitoring and evaluation of communication programs significantly contribute to De Chick’s growth and serve as a foundation for sustainable business decision-making.

ANALISIS USABILITY SISTEM ABSENSI ONLINE MENGGUNAKAN METODE SUS PADA SUDIN NAKERTRANSGI KEPULAUAN SERIBU

2025-09-03T08:17:31+07:00

This study aims to evaluate the level of usability of the online attendance system used at the Seribu Islands Manpower and Transmigration Sub-dept. using the System Usability Scale (SUS) method. The online attendance system is a digital solution that facilitates the process of recording employee attendance in real-time, but its effectiveness and ease of use need to be evaluated to ensure the system runs optimally. The research method used is quantitative with data collection through a Google Form-based questionnaire consisting of 10 questions using a 5-point Likert scale. The research sample of 45 respondents who are active employees at the Seribu Islands Manpower and Transmigration Sub-dept. was selected using the quota sampling technique. The collected data were analyzed using the SUS method with the help of Excel and SPSS software to test validity, reliability, and calculate the system usability score. The results showed a SUS score of 46.0 with a grade D, which indicates that the online attendance system has a fairly good level of usability but is not yet optimal. Based on these findings, it is concluded that further evaluation and development are needed to improve the ease of use and user satisfaction with this online attendance system. This study provides recommendations for improving the interface, user training, and periodic evaluations so that the system can function more effectively and efficiently.

PENGARUH KOMUNIKASI ORGANISASI TERHADAP KINERJA KARYAWAN PT IMPACT CREDIT SOLUTIONS

2025-05-05T21:51:54+07:00

Organizations need an active communication touch to foster community participation. All of these communication activities are an integral part that cannot be separated from an institution or organization. Organizational Communication has an important role in understanding the behavior of each employee, the company pays attention to all aspects that can affect employee performance. Communication within the company has not run optimally, there are many misunderstandings between fellow employees and delays in receiving information resulted in the performance of ICS employees in the first quarter experiencing a decline and can be said to be unsatisfactory. This study aims to determine the effect of organizational communication on the performance of PT Impact Credit Solutions employees. The theory used in this study is the theory of organizational communication according to Pace and Faules and employee performance from Mathis and Jackson. This research is a quantitative research, the method used in order to collect data using a survey, the sampling technique is saturated sampling. The sample studied was 40 people. The analytical method used in this study is statistical analysis and the SPSS program is used for processing. The results showed that there was a moderate influence between organizational communication variables (X) and employee performance variables (Y).